Effective Date: 15/005/2026
Last Updated: 11/07/2026
OYIOYIO LIMITED (“OYIOYIO,” “we,” “us,” or “our”) operates an online multi-vendor fashion marketplace that connects customers with independent fashion designers, vendors, brands, and other sellers.
This Privacy Policy explains how we collect, use, store, disclose, and protect personal information when you access or use our website, mobile services, marketplace features, vendor services, AI-powered features, and other services provided by OYIOYIO (collectively, the “Services”).
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
We may collect information directly from you, automatically when you use our Services, from vendors, payment providers, service providers, and other lawful sources.
Information we may collect includes your name, username, email address, telephone number, billing and delivery address, account credentials, profile information, communication preferences, order history, shopping activity, product reviews, wishlists, support requests, and other information you voluntarily provide.
For vendors, we may additionally collect business names, store information, contact details, business registration information, identity verification information, payout details, tax information where required, product information, sales information, and other information necessary to operate the marketplace.
We may also automatically collect technical information such as IP address, browser type, device type, operating system, referring URLs, pages visited, approximate location derived from IP address, cookie identifiers, session information, and information about how users interact with our Services.
2. Payment Information
Payments made through OYIOYIO may be processed by independent third-party payment service providers.
Depending on the payment method used, these providers may collect payment card details, bank information, transaction identifiers, billing information, and other information necessary to process payments.
OYIOYIO does not necessarily directly store complete payment card information. Payment information is handled according to the terms and privacy practices of the applicable payment service provider.
3. How We Use Personal Information
We may use personal information to operate, maintain, secure, and improve the OYIOYIO marketplace; create and manage customer and vendor accounts; process purchases, payments, deliveries, refunds, and marketplace transactions; enable vendors to operate their stores; communicate with users; provide customer support; prevent fraud and abuse; enforce our agreements and marketplace policies; personalize shopping experiences; provide product recommendations; send marketing communications where permitted; analyze marketplace performance; comply with legal obligations; and protect the rights, safety, and security of OYIOYIO, our users, vendors, and others.
4. AI-Powered Features and AI Stylist
OYIOYIO may provide artificial intelligence-powered features, including product information generation, shopping assistance, personalized fashion suggestions, and an AI Stylist.
When users interact with AI-powered features, we may process information submitted through those interactions, such as fashion preferences, preferred colors, style preferences, budget ranges, clothing sizes, occasions, and other information voluntarily provided by the user.
Information may be transmitted to third-party AI service providers where necessary to generate responses or provide AI-powered functionality.
Users should not submit passwords, payment card information, government identification numbers, confidential business information, or other highly sensitive personal information through AI-powered chat interfaces.
AI-generated recommendations are provided for informational and shopping-assistance purposes and may not always be accurate, complete, or suitable for every user.
5. Cookies and Similar Technologies
OYIOYIO and our service providers may use cookies, pixels, local storage technologies, analytics tools, and similar technologies.
These technologies may be used to keep users signed in, maintain shopping carts, remember preferences, operate marketplace functionality, measure website performance, understand user behavior, prevent fraud, provide personalized experiences, and support advertising and marketing activities where permitted.
Where required by applicable law, we will request consent before using non-essential cookies.
Users may manage cookies through their browser settings and, where available, through OYIOYIO’s cookie preference tools.
6. How We Share Personal Information
We may share personal information with independent vendors when necessary to fulfill orders and provide marketplace services; payment processors and financial service providers; shipping and logistics companies; hosting and cloud service providers; analytics providers; customer support services; email and communications providers; fraud prevention and security providers; AI technology providers; professional advisers; government authorities where legally required; and parties involved in a business transfer, merger, acquisition, restructuring, or sale of assets.
We do not sell personal information merely for monetary payment.
Where applicable privacy laws define “sale,” “sharing,” or targeted advertising more broadly, users may have additional rights regarding these activities.
7. Independent Vendors
OYIOYIO operates as a multi-vendor marketplace.
Independent vendors may receive personal information necessary to process and fulfill customer orders, communicate about transactions, provide customer service, handle returns, and meet legal obligations.
Vendors must process personal information lawfully, securely, and only for legitimate marketplace purposes.
OYIOYIO is not responsible for unauthorized processing of personal information by independent vendors acting outside the scope of the marketplace or contrary to OYIOYIO policies and applicable laws.
8. Google Maps and Location Services
OYIOYIO may use Google Maps Platform or other mapping providers to display vendor locations, provide address search functionality, and support location-related marketplace features.
Use of these services may involve the processing of location information, IP addresses, device information, and other technical data according to the privacy policies and terms of the applicable mapping provider.
9. Google reCAPTCHA and Security Services
We may use Google reCAPTCHA and other security technologies to protect our website, marketplace, contact forms, registration systems, and other Services from spam, fraud, abuse, and automated attacks.
These services may collect technical information and process data according to their own privacy policies and terms.
10. Marketing Communications
Where permitted by law, we may send users information about products, promotions, new collections, marketplace updates, vendor opportunities, fashion trends, and other OYIOYIO services.
Users may unsubscribe from marketing emails using the unsubscribe link contained in those communications or by contacting us.
Users may continue to receive transactional and service-related communications, such as order confirmations, security notices, account information, and important marketplace updates.
11. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing our Services, maintaining business and transaction records, resolving disputes, preventing fraud, enforcing agreements, and complying with legal, accounting, tax, and regulatory obligations.
Retention periods may vary depending on the nature of the information and applicable legal requirements.
12. Data Security
We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, and destruction.
However, no website, online marketplace, electronic communication, or data storage system can be guaranteed to be completely secure.
Users are responsible for maintaining the confidentiality of their passwords and account credentials.
13. International Data Transfers
OYIOYIO, our vendors, and our service providers may process personal information in countries other than the country where a user resides.
Where required by applicable law, we will implement appropriate safeguards for international transfers of personal information.
14. Your Privacy Rights
Depending on your location and applicable law, you may have the right to request access to personal information we hold about you; request correction of inaccurate information; request deletion of personal information; object to or restrict certain processing activities; withdraw consent where processing is based on consent; request portability of certain personal information; opt out of certain marketing communications; and lodge a complaint with an appropriate data protection authority.
To exercise a privacy right, contact us using the details provided below.
We may need to verify your identity before completing certain requests.
15. Children’s Privacy
OYIOYIO is not intended for children under the minimum age permitted to independently consent to the processing of personal information under applicable law.
We do not knowingly collect personal information from children in violation of applicable law.
If we become aware that personal information has been collected from a child unlawfully, we will take reasonable steps to delete the information.
16. Third-Party Websites and Services
Our Services may contain links to websites, applications, payment providers, vendor websites, social media platforms, and other services operated by third parties.
We are not responsible for the privacy practices, security, content, or policies of independent third parties.
Users should review the privacy policies of third-party services before providing personal information.
17. Legal Bases for Processing
Where applicable law requires a legal basis for processing personal information, we may rely on performance of a contract, compliance with legal obligations, legitimate interests, protection of vital interests, consent, and other lawful grounds recognized under applicable data protection laws.
18. Nigeria Data Protection Compliance
Where applicable, OYIOYIO processes personal information in accordance with the Nigeria Data Protection Act 2023, regulations and guidance issued by the Nigeria Data Protection Commission, and other applicable Nigerian laws.
Users may have rights concerning access, correction, deletion, objection, restriction, portability, consent withdrawal, and complaints to the appropriate supervisory authority, subject to applicable law.
19. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our Services, technology, marketplace practices, legal requirements, or business operations.
When changes are made, we will update the “Last Updated” date at the beginning of this Privacy Policy.
Where required by law, we may provide additional notice or request consent before material changes become effective.
20. Contact Us
Questions, concerns, complaints, and requests concerning this Privacy Policy or the processing of personal information may be directed to:
OYIOYIO
Operated by: OYIOYIO LIMITED
Address: PLOT 1510, ADEKUNLE GIDADO STREET, GUZAPE, ABUJA,FCT, NIGERIA.
Email: Info@oyioyio.com
Telephone: +2347010000206
Website: https://oyioyio.com